Blog
Thoughts on creativity, coaching, and building something that helps people find their voice.

Memory is all you need? (for an AI coach)
How Friday’s memory works and gives a better AI creative coaching experience
Mar 29, 2026
The Writing Coach Who Went Global (With a Little Help from AI)
“I was a solitary island. I set a planet spinning. I created a universe.”
Mar 25, 2026
AI and Cognitive Surrender
Are You Thinking, or Has AI Already Decided For You?
Mar 22, 2026
An AI Coach Is Only as Good as Its Library
Effective AI coaching needs skills (and lots of them), not just a clever prompt
Mar 20, 2026
Carpe Your Thoughts - on the Fly
"It has made my brain expand with approximately 200%."
Mar 13, 2026
Dog food & rubber ducks
New expression on the way: foxing. Eureka!
Mar 4, 2026
Teaching an AI Coach Where the Line Is
Setting Friday's limits as a creative coach
Mar 1, 2026
Creative coaching on the clients’ terms
Being enough — for longer and more often.
Feb 24, 2026
Join us on a journey into AI Coaching!
Meet Friday, our AI coach
Feb 23, 2026